It’s the most basic formula for business on the internet: more clicks on ads = more money. While the most obvious ways to increase the amount of clicks would be to increase the amount of visitors each month, many do not know that there are other secret ways to increase your profit through advertisements.
The most common mistake of new webpage owners would be to simply place their precious advertisements on the bottom of the page. The problem with this is that while their website can have millions of hits a month, few people are going to click on the advertisements because they are hidden at the bottom. Advertisement placing is a very important factor and can make or break a website. If you look at many professional websites today, they place their ads in a banner at the top of the page. This way, it appears immediately, and the user does not even have to scroll down before they see the advertisement. This is also effective because the visitors to the site may watch or read the advertisements while the rest of the page loads, increasing the chances of somebody becoming interested and clicking on the ad. A banner at the top of the page often gains much more clicks from visitors than the same exact ad placed at the bottom of the page.
Another common spot for an ad would be along the side of the page. That way, the user will see the ad while reading an article, and the ad may still be in the user’s window when he or she scrolls down the page. These ads also have a high chance of being clicked on and can become your biggest moneymakers. So if your website is gaining many users but simply not getting enough clicks on ads, consider moving the ads around so they are more likely to be clicked on by your visitors. This simple task could greatly increase your income and squeeze more out of your visitors.